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Clifford & Rosemary Ellis: ‘Anglers Prefer'
Clifford & Rosemary Ellis (British): ‘Anglers Prefer Shell'
A highly decorative and very rare British advertising poster commissioned by Shell Petrol and Oil in 1935. Framed with an acid-free mount, in a plain black oak section frame. English, dated 1935.
Size: 55 x 39 inches (140 x 100 cm).
Jack Beddington was head of publicity for Shell Petrol and Oil, and was responsible for the company’s marketing strategy in the 1920s and 1930s. These innovative and creative campaigns fostered some of the greatest talents in British modern art, including Ben Nicholson, Vanessa Bell, Paul Nash and Graham Sutherland.
Highly collectable and iconic, the simple campaign messages of ‘You Can Be Sure of’, and ‘These People Prefer’, remain instantly attributable to the brand. Clifford & Rosemary Ellis (also see page 16) designed a number of posters for the company, throughout the 1930s.